Two shops in Floripa · Campeche and Downtown  
PrincessBrazilian swimwear · Florianopolis
A turquoise beach under hard midday sun, palm trunks on the left and pale sand in the foreground, with no people in frame. Stock photograph used as a placeholder.
CampecheDowntownFitting room in both shops

Finding the right bikini is about fit, not about the print

Two shops in Floripa, people who know the whole range, and a fitting room. Every bikini brand in Brazil sells prints, and prints change every season. What brings you back is fit — and fit is only settled by trying it on, or by asking someone who knows.

[CONFIRM — the wording the brand prefers]

A fitting room in both shopsYou try it on, someone who knows the range helps, and you leave with the right piece. No national e-commerce site can do that.

Build note

Three things this mockup leaves visible instead of quietly resolving

The name says fitness, the profile says bikinis

The lead list describes a fitnesswear brand; the public profile is @princessbiquinisfloripa — bikinis. This site is built as swimwear with fitness adjacency. [CONFIRM the real product mix, and whether there is a fitness line]

There are two shops, not one

Secondary sources indicate Campeche and Centro (Centro Comercial ARS, Loja 202), delivering across greater Florianopolis. Two locations change the whole information architecture. [CONFIRM — secondary source]

There is no cart, and that is deliberate

A princessbiquinis.com.br sells this brand nationally. If the Floripa shops are a franchise, a licensee or a retailer, an online catalogue could breach the distribution agreement and cost them their supply. Until that is answered in writing, this site converts to WhatsApp and to the door, not to a cart. [CONFIRM the brand relationship before anything is published]

No price, size, fabric, print, rating, award or founding year appears in this mockup, because none of it has been verified. Every photograph is stock and never stands in for the shop, its pieces or its customers.

Find your shape

Three questions. A short list of shapes — not prints.

Prints change every season. Fit does not. Answer three questions and we cut the whole range down to the two or three shapes that make sense for your body — and explain why.

How much coverage do you want?

Described in words, without the euphemisms.

How much bust support do you need?

This is the question almost no swimwear site answers. Here it is the second one.

What are you going to wear it for?

Use changes the shape more than size does.

No shape here is confirmed as stocked, and no price, size or fabric has been invented. The real list goes in when the shop confirms what it carries.

Your shapes

Showing every shape.

Top

Cortininha (ruched triangle)

Two halves gathered at the centre, no structured cup. Covers little and leaves few marks. It is the shape you see most in Floripa windows and the one that supports least: if you need real hold, this is not it.

Coverage: Minimal coverage

Support: Light support

Sizes [CONFIRM] · Removable cup [CONFIRM] · Adjustable straps [CONFIRM]

[CONFIRM — whether this shape is stocked]

Top

Triangle

The classic cut, tied at the neck and at the back. It adapts well because you set the tension yourself, but all the weight sits on the neck tie.

Coverage: Medium coverage

Support: Light support

Sizes [CONFIRM] · Removable cup [CONFIRM] · Adjustable straps [CONFIRM]

[CONFIRM — whether this shape is stocked]

Top

Bandeau

A straight band with no straps and elastic at the back. No strap marks and a clean line; support depends entirely on the elastic, so the size has to be right.

Coverage: Medium-high coverage

Support: Medium support

Sizes [CONFIRM] · Removable cup [CONFIRM] · Adjustable straps [CONFIRM]

[CONFIRM — whether this shape is stocked]

Top

Half-cup

A structured cup with firmer straps. This is the honest answer for a larger bust, and for anyone tired of being told that any top will do.

Coverage: Medium-high coverage

Support: Firm support

Sizes [CONFIRM] · Removable cup [CONFIRM] · Adjustable straps [CONFIRM]

[CONFIRM — whether this shape is stocked]

Top

Sports top

High cut, wide straps, full coverage. Built for beach tennis, swimming and anyone who wants to get in the water without thinking about the garment.

Coverage: High coverage

Support: High support

Sizes [CONFIRM] · Removable cup [CONFIRM] · Adjustable straps [CONFIRM]

[CONFIRM — whether this shape is stocked]

Bottom

String (fio)

Minimal coverage, cord sides. Almost no tan line and no compression. Not the shape for sport, nor for a whole day on your feet.

Coverage: Minimal coverage

Sizes [CONFIRM]

[CONFIRM — whether this shape is stocked]

Bottom

Tanga

The Brazilian middle ground: enough coverage for a whole day, still cut high on the leg. The best-selling cut, and the one that needs least explaining.

Coverage: Medium coverage

Sizes [CONFIRM]

[CONFIRM — whether this shape is stocked]

Bottom

Asa delta (high-leg V)

Very high V sides that lengthen the leg. Covers at the back like a tanga and almost nothing underneath — it is a proportion cut, not a coverage cut.

Coverage: Medium coverage

Sizes [CONFIRM]

[CONFIRM — whether this shape is stocked]

Bottom

High waist

Sits above the navel with a wide band that stays put. The shape that comes back most as a repeat purchase, because it does not slide and does not need constant adjusting.

Coverage: High coverage

Sizes [CONFIRM]

[CONFIRM — whether this shape is stocked]

Bottom

Hot pants

A short-short cut with full rear coverage. For sport, for anyone who does not want to think about adjusting in the water, and for a smaller tan line.

Coverage: High coverage

Sizes [CONFIRM]

[CONFIRM — whether this shape is stocked]

Build your set

One size on top, another below — the way swimwear is actually bought

Almost nobody is the same size top and bottom, and almost no site lets you choose them separately. In a shop with a fitting room it is trivial — and it is exactly the advantage that is invisible online.

[CONFIRM — that pieces are sold separately in different sizes — if they are not, this section is removed rather than faked]

Choose a top

Choose a bottom

Your set: — with —

Send it to the consultant

Size and fit guide

Measurements in cm, a coverage scale and a support scale — published, not hidden

This is the most valuable page on the site and the one no competitor here publishes properly. Bust, underbust, waist and hip in centimetres, how to measure yourself, what to do when you fall between two sizes, and what each shape really covers and supports.

“If you are not sure, send your measurements on WhatsApp and we will tell you the size.” [CONFIRM — that the shop offers this service]

See the full size guide

Where to measure: bust, underbust, waist and hip Bust Underbust Waist Hip

Extended sizes

Plus size [CONFIRM whether stocked]

Extended-size swimwear is scarce and loyalty in that segment is high: someone who finds a shop that genuinely carries it comes back, and brings friends. If Princess carries it, it is a named rail on the homepage, not a hidden filter.

  • The real size range [CONFIRM]
  • Which shapes exist in that range [CONFIRM]
  • Whether the same piece fits differently across two sizes [CONFIRM]

The shops

Campeche and Downtown — both with a fitting room

For a physical shop the objective is footfall, not clicks. Both sit in the busiest parts of the island for visitors.

STOCK A white rail of pale garments on wooden hangers against a light wall, no people in frame. Stock photograph used as a placeholder for the shop.

Princess Campeche

Address
Campeche, Florianopolis — SC. Full address and postcode [CONFIRM]
Hours
Monday to Friday 10:00–18:00 · Saturday 10:00–14:00 [CONFIRM — secondary source]
WhatsApp
[CONFIRM]
Instagram
@princessbiquinisfloripa
Parking
[CONFIRM]
Delivery
Delivery across greater Florianopolis [CONFIRM area, cost and time]

There is a fitting room. You try it on, someone who knows the range helps with the size, and you leave with the piece that fits.

The map loads only after cookie consent — in this mockup no third-party map is called at all.

STOCK A clothing shopfront seen from the street in daylight, rails behind the glass and no people. Stock photograph used as a placeholder for the storefront.

Princess Downtown

Address
Centro Comercial ARS, Loja 202, Centro, Florianopolis — SC [CONFIRM — secondary source; full address and postcode missing]
Hours
Downtown store hours [CONFIRM — nothing published]
WhatsApp
[CONFIRM]
Instagram
@princessbiquiniscentro
Parking
[CONFIRM]
Delivery
Delivery across greater Florianopolis [CONFIRM area, cost and time]

There is a fitting room. You try it on, someone who knows the range helps with the size, and you leave with the piece that fits.

The map loads only after cookie consent — in this mockup no third-party map is called at all.

Open the stores page

STOCK Clothing rails in a small, bright shop with no people in frame. Stock photograph used as a placeholder.

Caring for your piece

How to make swimwear last more than one season

Rinse in fresh water, dry in the shade, do not wring, do not soak in chlorine, and keep it away from direct contact with sunscreen. Genuinely useful, and it says more about quality than any adjective.

Read the care guide

Summer

Lookbook

Prints sell the mood; fit sells the piece. That is why the lookbook sits after the fitting room, not before it.

[CONFIRM — what may be used — if the shop is a licensed retailer, the product imagery almost certainly belongs to the brand owner]

STOCK Aerial view of turquoise water breaking onto white sand at midday, with no people. Stock photograph used as a placeholder.
STOCK A wooden deck beside a pool with loungers and tropical planting, no people in frame. Stock photograph used as a placeholder.
STOCK A resort pool with palms and the sea behind it in strong light, no identifiable people. Stock photograph used as a placeholder.

Delivery, exchanges and returns

The 7-day right of regret, stated in full

A purchase made remotely — including over WhatsApp — carries a 7-day right of regret (CDC art. 49). The hygiene restriction on swimwear exists, but it does not defeat that right on an unworn piece with its hygiene strip intact. It is the most misapplied rule in the category.

Read delivery, exchanges and returns

FAQ

What customers ask before they come in

Which shape suits a larger bust?

Half-cup and the sports top are the two shapes that genuinely support; a bandeau supports if the size is right. Cortininha and triangle were not built for it, and saying otherwise only produces returns. Which of these the shop carries: [CONFIRM]

How do the sizes run?

The centimetre chart and the between-sizes guidance are on the sizing page. The real numbers are [CONFIRM] — nothing has been estimated here.

Can I buy the top in one size and the bottom in another?

That is exactly the advantage of buying in a shop with a fitting room. Whether pieces are sold separately: [CONFIRM]. If they are, it becomes the headline argument.

Does the cup come out?

It depends on the shape. Per piece: [CONFIRM]

Are the bottoms lined?

[CONFIRM] — lining, fibre composition and country of origin are mandatory label information and will be reproduced here exactly as they appear on the garment.

Can I try things on in store?

Yes, in both shops [CONFIRM]. It is the reason this site exists: a fitting room and a knowledgeable consultant are what a national e-commerce site cannot offer.

Do you deliver?

There is delivery across greater Florianopolis [CONFIRM area, cost and time]. Shipping beyond the region [CONFIRM].

If it does not fit, can I exchange it?

Exchange for size [CONFIRM the real policy]. Separately, a remote purchase carries a 7-day right of regret (CDC art. 49), and the hygiene restriction does not defeat that right on an unworn piece with its hygiene strip intact. A defect in the seams, elastic, lining or dye is legal warranty (CDC art. 26), separate from any goodwill exchange.

Do you have plus size?

[CONFIRM] — and if so, with the real size range and which shapes exist within it.

Do you carry fitness pieces too?

This is precisely the point where the lead description and the profile disagree. [CONFIRM whether a fitness line exists and how much of the business it is]

What payment methods do you take?

Pix, card and cash are what a shop this size would be expected to take, but nothing is confirmed: [CONFIRM payment methods, instalments and any interest]. Prices in Brazilian reais (R$), always.